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Tag Archives: dentist marketing

Academy of Dental Management Consultant’s 2008 Meeting

I’m back… spent last week in Texas at the ADMC meeting with experts like Lynda Kizer, president of Lynda Kizer & Associates. The ADMC hosts some of the best in our industry. Not just dental management and marketing experts, but some referred to as icons. What a privilege to be a part of this special… Continue Reading

It’s a dog-gone shame to lose dental patients…

5 Reasons You May Lose Patients and What You Can Do About It Today, more than ever, it’s important to retain patient loyalty, build strong genuine relationships and ensure patients know that you accept and appreciate referrals. Here are a few reasons why patients leave their dental providers and what you can do about it…… Continue Reading

Who Is An Ideal Patient And Why Should Dentists Care?

Some dentists use their new patient “numbers” as a gauge to determine how healthy their practice is. However they don’t always realize that in some cases marketing can attract the wrong type of new patient. Especially when marketing is rushed, it can sometimes cause businesses to throw their standards out the door. In other words… Continue Reading

1 Sign You May Be Suffering From Dental Marketing Avoidance

Are you constantly investing in new equipment or treatment training with the hope that this one new technology or skill will attract droves of new patients? Over the years I’ve seen many dentists spend thousands of dollars on technology like Cerec® or months of training to help enhance their already finely honed skills. These investments… Continue Reading

Happy Dentists = Happy Patients

Have you ever noticed uncanny personality resemblances between patients and their dentists? In many practices it is safe to say that like definitely attracts like. I’ve personally observed, as well as spoken with many specialists and team members who’ve seen the same thing, referred patients often appear to have similar personalities to their referring dentists…… Continue Reading

Dental Marketing Made Easy, Quick And Affordable

Many dentists today are buckling down on expenditures – and marketing. On the other hand, business is slow and you still need to get patients in the door. The solution: Email Marketing. Few dental practices are using email marketing… here are some excuses I often hear, “Patients don’t want to get email from us,” “We… Continue Reading

Dental Marketing That Sticks

As consumers we are bombarded each day with thousands of advertising messages. This environment creates mind clutter which makes it hard for patients to remember to refer to you on a regular basis. In addition to providing exceptional service experiences, you can help your request for referrals to stick by making your message tangible. Experts… Continue Reading

SOS Dental Marketing

If you’re like many dental practices today you may be looking for ways to stimulate business… One tried and true tactic is a basic phone call. Placing courtesy calls to your existing patients for recall is one of the fastest, easiest and least expensive ways to get patients in the door. Make it a fun… Continue Reading

Does Your Dental Practice Need A Checkup?

When was the last time you heard one of your patients complain? We all know that too many complaints are a sign that things aren’t going well. However a practice that never hears any complaints, or never hears much feedback at all, may not be in good shape either… Periodic surveys are an important component… Continue Reading

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